i owe a lot of this shoot to the very talented people i got to work with! bella was the stylist (@bellagervo, @bellanue) who put together the skirts, tops, and makeup, and sean was the model (@seancrrll) who showed a lot vulnerability and femininity in front of camera.

the identity of the product was shaped around their amazing work!

my direction was loosely based around a quote i love, ‘i am bleeding under the sunset, everything feels beautiful’. i have no idea where its from, but i wanted the themes to loosely evoke themes of our relationship with nature and embracing vulnerability in men.

‘bleeding’ of course being the setting sun’s red glow, but also bleeding out your inner self, and the comfort and beauty of nature’s warm summer embrace and acceptance.